Giti Tire CSO Chong Hau Pang on the power of clarity in sustainability expectations
“I find that it is easier to expand than to shift people's paradigm.”
Giti supplies tyres to some of the world’s largest companies, from Volkswagen and General Motors to Walmart. As such, the company’s sustainability agenda is primarily guided by its customers’ expectations – which is probably why Chief Sustainability Officer Chong Hau Pang so appreciates clarity.